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Soccer Fans’ Attitudes Toward Sustainability

Written by K4TW on .

chart showing soccer fans' attitudes toward sustainability, broken down by age group and belief in clubs' ability to facilitate sustainability.

This infographic visualizes soccer fans’ attitudes towards sustainability, highlighting generational differences and the perceived role of clubs. Key findings include:

High Indifference Among Older Fans: 64% of fans over 55 show indifference towards sustainability.
Lower Indifference Among Younger Fans: Indifference is significantly lower among Gen Z (12%) and Millennials (15%).
Strong Belief in Clubs’ Influence: A strong majority (65%) of fans believe that soccer clubs can play a key role in promoting and facilitating sustainability.
This data underscores the importance of targeted engagement strategies to address sustainability concerns within the soccer community, particularly focusing on older demographics and leveraging the influence of clubs. Keywords: soccer fans, sustainability, environmentalism, sports sustainability, fan attitudes, generational differences, Gen Z, Millennials, over 55, soccer clubs, sports clubs, corporate social responsibility, CSR.

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